The Westborough firm launched in September.
A new Westborough business helping pet owners pay veterinary bills is filing for federal nonprofit status. PetChance.org founder Peter Alberti says the change “will help us to accelerate our ability to collect donations and support the business.” “It was a great move,” says Alberti, a Northborough resident. “The client base that we have, the people who are raising money, are literally putting on their Facebook pages, ‘Make a donation to my pet, and they’re tax deductible.’ But it isn’t if we’re not nonprofit.” Launched Sept. 6, PetChance.org asks pet owners to create a “chance,” in which they “say which you are using. And we call the vet and say, ‘Is this your client? Is this your patient? Is this the medical treatment? And how much does …
A new Westborough business called PetChance.org is walking in new crowd funding territory.
A new Westborough business helping pet owners fund veterinary bills started because Peter Alberti listened to news talk radio in July. PetChance.org was inspired by callers to a talk show asking a veterinarian questions, the Northborough resident says. “The callers were saying, ‘My vet told me my pet needs this treatment, needs this surgery, needs this oncology, and I can’t afford that. What cheaper alternatives do I have than what my vet gave me?’ In some cases, they said, ‘Do I need to let the pet suffer? Give up the pet?’ In a couple of cases, they literally said, ‘Do I need to put the pet down?’,” Alberti says. Alberti says he called into the show to suggest pet owners consider crowd funding, which is “when a bunch of people come …
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Priscilla Carbone
10:02 am on Tuesday, November 27, 2012
P.S. Donors from China, Sweden, the USA, and maybe (anonymously), Australia, Puerto Rico, the UK and New Zealand have been through http://petchance.org! Thanks ~ Priscilla & Little Devil xo   more ›