Business & Tech

Westborough Firm Helps Bring New Era to Worcester's First Night

Penta Communications Inc. involved with new logo, community outreach.

First Night Worcester 2013 publicity will have a Westborough influence.

Westborough marketing firm helped design the event's new logo, and is helping expand community awareness, the firm said in a press release Wednesday.

Penta was among First Night's key supporters for five years, the release states. The New Year's Eve festivities began in 1981.

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